The Complete Guide to Starting a Clothing Company
Background:
2 Years ago I started up a clothing company that I slowly began to doubt and eventually I abandoned it even though it generated pretty good profits for a time.Since then I have been planning a new business and have been constantly re-evaluating my ideas and designs. The bottom line is I learned a lot from starting a company even though it wasn’t entirely successful. I also have learned a lot from reading through these forums. I wanted to write to this to give a complete guide to every aspect of starting a company. This is going to be a lengthy guide but if you are new to this I think you have a lot to learn from my mistakes and experiences.
Aspects We Will Discuss (in order)
1.What are your aspirations for the company?
2.Your Designs
3.Defining your target market/value creation
4.Reaching your segments
5.Branding and Brand Identity
6.Sales Channels and Distribution
7.Evaluation
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